Portfolio

OnPoint Building Services

A 15-page brochure site rebuilt into a 50+ page platform, giving a decade-old cleaning company the digital foundation to match its growth.

Industry

Commercial Cleaning

Services

Design, Dev, SEO, Photo/Video

Relationship

Ongoing Partner

Client Overview

A decade-old cleaning company, ready for its next decade.

OnPoint Building Services provides commercial cleaning and facility maintenance services throughout multiple markets. Their team partners with businesses to deliver reliable janitorial and facility solutions, focused on quality service and long-term relationships.

Years in Business
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Regions Served
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Services Offered
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Commercial Clients
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Project Goals

Where the Project Started

The existing website had become outdated and no longer reflected the company’s capabilities or supported its continued growth. Together, we defined a clear set of goals for the rebuild.

Modernize the overall website design

Better showcase the company's full range of services

Improve local SEO through dedicated location pages

Expand service-specific content

Capture professional photography and videography

Build a website capable of growing alongside the business

Our Solution

A Rebuild, Not a Reskin

Rather than simply redesigning the website, LEPP rebuilt it with scalability and long-term growth in mind. The project touched every layer of the site, from architecture to content to media.

Complete website redesign

A full visual overhaul aligned with how the business presents itself today.

Expanded website architecture

A structure built to hold dozens of new pages without losing clarity.

Individual service pages

Dedicated pages for each service, giving every offering room to be found and explained.

SEO-focused location pages

Location-specific pages built to capture local search across every market served.

Professional photography

Real crews and facilities, captured on site to replace generic stock imagery.

Professional videography

Motion content supporting the brand story across the site.

Improved navigation & UX

Clearer paths to services, locations, and contact across every device.

Technical SEO foundation

The structural groundwork search engines need to index and rank the site.

By The Numbers

A Site Built to Keep Growing

The website grew from approximately 15 pages to more than 50, creating significantly more opportunities for customers to discover OnPoint’s services through search.

Pages Today
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Grown from 15

Every new page represents another service or location OnPoint can now be found for in search.

Built to Fit Every Screen

Looks Right, Everywhere

Whether a customer is researching from an office desktop or calling from a phone between job sites, the experience stays consistent, fast, and easy to navigate.

Desktop

Full-width layouts with large-format photography and expanded navigation, built to showcase everything OnPoint offers.

Tablet

A layout that adjusts naturally in between, keeping the same clarity and structure on a mid-size screen.

Mobile

A streamlined experience for visitors searching on the go, with the same photography and easy access to services and contact info.

LEPP × OnPoint Building Services

Our partnership with OnPoint continues beyond the website launch.

Today, we continue working together through ongoing website maintenance, SEO strategy, website improvements, and marketing support, helping the site keep evolving alongside the business.

Monthly SEO Collaboration

Website Maintenance

Employee Newsletter Support

Ongoing Improvements

Services Provided

Disciplines Behind the Project

The disciplines LEPP brought to this project, each available as a dedicated service.

Your business has grown. Has your website?

Your website should reflect your best work. Let’s bring it up to speed.