Portfolio
LEPP has partnered with Fully Alive since 2020 — building the original site, leading a complete redesign as the business grew, and continuing to evolve it through SEO, blog content, and ongoing enhancements.
Health & Fitness
Design, Redesign, SEO, Maintenance
LEPP Partner Since 2020
Client Overview
Fully Alive Personal Training is a private personal training studio in Virginia Beach, built for adults 40+ who want a coaching experience without the crowded, cookie-cutter feel of a big-box gym. The team designs every program around energy, strength, flexibility, mobility, nutrition, and confidence, with the kind of one-on-one attention that keeps clients coming back year after year.
Project Goals
LEPP has partnered with Fully Alive since 2020. As the business grew and its offerings evolved, so did the demands on the website — eventually leading to a complete redesign of the original site to match where Fully Alive had grown to.
Our Solution
Rather than treating the website as a one-time deliverable, LEPP has continued partnering with Fully Alive since the very beginning. That relationship has grown to include everything the business needs to keep showing up online.
The foundation that first brought Fully Alive's brand online.
A full rebuild that matched the studio's growth and modernized the experience.
Continuous updates that keep the site secure, fast, and current.
Technical and on-page SEO work built to improve local visibility.
Ongoing content built to support search rankings and client education.
Regular improvements that keep the site evolving alongside the business.
The Platform in Action
The website was structured to support Jenna’s full business model, giving each service its own clear path from discovery to sign-up.
A dedicated page walking through fully personalized coaching, with a clear path into a clarity call.
A program page built for 2–3 people training together, with pricing and next steps laid out clearly.
A page built to promote the studio’s small group format, balancing community with individual attention.
Project Highlights
From the original build to the redesign and everything since, here’s what’s gone into keeping the Fully Alive site working as hard as the studio does.
One of LEPP's longest continuous client relationships, running since 2020.
A complete rebuild that matched the studio's growth and modernized the experience.
Ongoing technical and on-page SEO work built to strengthen local visibility.
Regular content built to support search rankings and educate prospective clients.
Continuous updates that keep the site secure, fast, and current.
Structural and performance upgrades made as the site has evolved.
Ongoing refinements that keep the client journey clear and simple.
A platform designed to keep evolving alongside the business, not just launch and stop.
Built to Fit Every Screen
Prospective clients research a studio from whatever device is in their hand. The Fully Alive site was built to hold its layout, spacing, and hierarchy cleanly across desktop, tablet, and mobile.
Full navigation, program menus, and a hero built to introduce the studio and convert a first-time visitor.
Condensed navigation and stacked sections adapt cleanly at mid-size widths.
Thumb-friendly navigation and single-column layouts make booking a consult fast from any phone.
LEPP × Fully Alive
Fully Alive has been a LEPP partner since 2020, making this one of our longest-standing client relationships. Today, we continue working together through ongoing website maintenance, SEO improvements, blog content creation, and continuous website enhancements to make sure the site keeps growing alongside the business.
Services Provided
The disciplines LEPP brought to this project, each available as a dedicated service.
Your website should reflect your best work. Let’s bring it up to speed.
